Our Roots:

While the Ata Group of companies has today moved into many different business sectors, its roots can be traced back to 1969 and the establishment of Seri Insaat . The philosophies of the Group arise from this auspicious birth, principles that are in action today in all Group companies. Initially, Seri Insaat, as one of the three shareholders of Ata Insaat, took on the daunting task of constructing the Atatürk Dam and Hydroelectric Power Plant, a US$ 1.25 billion project within the Southeastern Anatolian Project (GAP). Stunning contemporaries in the field, this enormous project was completed in approximately 50 months, shattering world records and setting the foundation for other enormous construction projects by the Group.

The Group remains viable within the construction sector with Ata Insaat, Ekur Insaat and Entegre Harç, all of which are experts in their fields. Construction projects currently underway are predominantly outside the borders of Turkey: in Russia and the Middle East. However, some construction projects, in particular dam and hydroelectric power plant projects in the eastern part of Turkey are being negotiated with the State.

Paralleling its traditional business line in the construction sector, the Group has become increasingly involved in finance and technology as the second generation of the family moves further into the Turkish business arena.

The Group reaches into many diversified business sectors such as: construction, finance, technology, food, tourism and foreign trade. Diversification of this type immunizes the Group against possible fluctuations in market conditions. The Group has become increasingly more involved in retail businesses, including fast food, with exclusive representation rights for Burger King USA in Turkey. On the trading front, one of the major companies of the Group is Ekurus Wood, which was established in Russia to engage in the production and trade of timber products. An extension of this Company, Ekurus Foreign Trade in Turkey, markets timber products imported from Ekurus Wood in Russia.

Having recognized the tourism potential of Turkey, the Group has also made investments in the tourism sector. The Group purchased 33% shares of Izmir Hilton in 1991. This five-star Hotel has become a well-known landmark on the Aegean coast, situated in the center of Izmir and overlooking its scenic bay.

Thirty years of exemplary service in all the arenas of trade that have been addressed by the Group have set the tone for the march into the future. The Group is at the forefront of this drive to bring together the past, present and future business culture of Turkey.

Ata Holding

Finance	Technology
Ata Invest	Tradesoft
Ata Online	Datascope
Ata Asset Management
Ata Investment Trust
Construction	Tourism
Ata Construction	Izmir International Hotel
Ekur Construction	Arbeta Tourism
Entegre – Lafarge	Tuna Yachting
Food and Related Turkey Services	Textile
Tab Gida (Burger King)	Donna Wear (Escada)
Seras
Fasdat	Commerce
Mes Kitchen	Ekurus Wood

Finance
The newly created financial service companies will pursue distinct business plans aimed at developing the most competitive business strategy in Turkey. Moving forward, the Ata Finance Group will pursue a multi-channel sales service mix ("Bricks n’ Clicks").

Ata Invest
Ata Invest took the industry initiative to specialize in its core businesses, rather than being a generalist. From 2001 onwards, Ata Invest has provided investment banking (including advisory work and international sales and trading), brokerage and wealth management services, together with support functions.

Ata Online
This traditional brokerage firm has been renamed and totally restructured to house the Group’s distribution platform catering to the needs of individual investors. Services include all capital market transactions through the Internet, a dedicated call center and telephone broking utilizing a state-of-the-art IVR system. Future strategic alliances will enable Ata Online to broaden its spectrum of products and content.

Ata Asset Management
Being the first broker to establish equity based mutual funds in Turkey, Ata Invest has become one of the top five fund managers in Turkey since 1998 and has garnered a track record envied by most players. While managing private label funds and advising insurance companies including the Ata Finance Group’s mutual funds, Ata Invest has spun-off its department into a separate entity, Ata Asset Management, to focus on future opportunities envisaged in the pension fund industry.

Ata Investment
Trust Ata Investment Trust, a closed-end fund, is primarily involved in listed equity investments. It is the only listed company of the Ata Finance Group.

Technology
Recognizing the need to utilize technology while serving the financial markets, Ata Invest initiated a major project to develop in-house brokerage automation software. Currently, Ata Invest leads and drives the technology that runs the brokerage industry.

Tradesoft
Nominated to represent Turkey in Technology Oscars in the USA in 1996, Ata Invest became a finalist and decided to spin-off its IT department to service the entire Turkish financial market. With proven technology and notable market share in local markets, Tradesoft aims to carry forward its financial solution packages to a global platform.